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FujiFilm FinePix HS20 EXR
FujiFilm News Release, 1/5/11
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FinePix HS20 EXR — The ultimate all-in-one just got better
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Record-breaking, innovative, versatile; the new Fujifilm FinePix
HS20 EXR is all this and so much more.
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Replacing the multiple award-winning FinePix HS10; this latest
addition to the range of Fujifilm bridge cameras represents the
perfect picture taking solution for photographers who want the
specification and picture quality of an SLR without the heavy camera
bag and huge dent in their bank balance. With a class-leading
feature set that includes a brand new EXR CMOS sensor, high speed
continuous shooting capability, improved user interface, versatile
video functions, 16 megapixel resolution and a 30x zoom lens with
advanced anti-blur technologies, the HS20 EXR sets new standards in
bridge camera functionality and performance.
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Award winning EXR technology married with BSI-CMOS for breakthrough
improvement.
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“Shoot with beautiful quality and never miss the moment”. This is
our concept for EXR-CMOS and the backed up technologies behind are
below.
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High Sensitivity
With conventional sensor design, light has to
pass through a layer of wiring before it reaches the photo diodes.
This reduces the amount of light hitting the sensor. But with a BSI
(Backside Illumination) sensor, the wiring layer and photo diodes
are reversed so sensitivity is improved; a benefit that's
particularly obvious when shooting in low light conditions.
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High Speed
Thanks to newly developed EXR Processor and BSI CMOS,
super fast transfer circuit made it possible for fast process and
reading the files. The real benefit here is; it can take high speed
shooting and Full HD movie. Intelligent Processor
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The camera can now recognize 27 scenes including blue sky (sky),
green leaves (greenery), sunsets and even backlit scenes. According
to each scene, camera can set the perfect setting (AF, exposure,
white balance and flash) and take the best quality picture
automatically. Therefore, all you need to do is press the shutter
and you will get the perfect finish easily.
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The EXR processor also has the capability to spot and reduce purple
colour fringing, most common on dark subjects against light
backgrounds, and improves the resolution at the corners of an image
for more uniform image sharpness.
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Perhaps the most obvious benefit of the EXR processor, however, is
the new Rich User Interface, which employs Vector fonts and graphics
to dramatically improve the appearance of the menus.
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Users can wave goodbye to pixellated graphics and enjoy smooth text
and icons on the camera's menus, now presented on a LCD screen.
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For users who struggle to find images on increasingly-large capacity
memory cards, improved image searching capabilities will come in
very handy. Now, searching through thousands of images can take
seconds, not minutes. Once you've found the shots, it's easy to put
them in to a photobook using the Photobook Assist function where the
camera creates the book, tags the images.
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EXR Array Technology
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The EXR technology adds further versatility by modifying its
behaviour according to the lighting condition. Users can either let
the EXR Auto mode to choose the correct setting itself, or pick from
three manually selected options:
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Resolution Priority mode should be chosen when you're after
exceptional image quality. The FinePix HS20 EXR uses the full 16
megapixel resolution to produce images that can be printed out at A3
size straight from the camera.
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High ISO & Low Noise Priority mode is the one to choose in low light
conditions where the combination with the BSI sensor makes for
superb results. To achieve this, the HS20 EXR uses Pixel Fusion
where it doubles the size of the pixels to make them more sensitive
to light.
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Finally, Dynamic Range Priority mode cleverly takes two pictures and
combines them to provide a range of up to 1600%. This makes light
work of scenes with lots of contrast such as a landscape on a
summer's day or a portrait where the light source is behind the
subject.
With these unique sensor combinations, capturinggreat
pictures has never been easier.
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Keep up with the action, for any condition
Thanks to the FinePix
HS20 EXR's heady mix of sensor and processing technologies,
brilliant action shots are possible no matter how fast the subject
is moving. Whether you've got the HS20 EXR trained on sport,
wildlife or just the kids running around, continuous full resolution
shooting at 8 frames per second will make sure they're stopped in
their tracks. And if that's not fast enough for your needs, how does
11 frames per second at 8 megapixel resolution sound?
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There's also no need to worry about slow auto focusing or shutter
lag conspiring against you; the HS20 EXR's contrast AF system takes
no longer than 0.16 seconds to focus. So, it's more likely to be
human reactions that fail before the camera, but the HS20 EXR even
has that eventually covered as well with the Best Frame Capture
Mode. Here, the camera starts recording images from the moment you
half-press the shutter release to focus. When you do take a picture,
the HS20 EXR also capture 8 frames before or after you've taken the
shot to make sure you get one perfect image. Friends and family will
think you've turned into a professional sports photographer
overnight.
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A lens for every application
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With a 30x zoom range covering focal lengths from 24 - 720 mm (35 mm
equivalent), the FinePix HS20 EXR really is ready for anything.
Boasting high quality Fujinon optics, the mechanical zoom lens is
now even easier to operate thanks to a reduction in the size of the
integral flashgun. Zooming through the range can be done quickly and
precisely to ensure perfect framing for every shot.
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Using the longer focal lengths can cause camera shake, but the
FinePix HS20 EXR has the bases covered fighting camera shake on
three fronts. First, the sensor moves to counter any hand movements.
Second, sensitivity is boosted using Pixel Fusion to allow faster
shutter speeds and third, “Advanced anti blur” mode in EXR Auto
(need for the users to select EXR Auto) where a sequence of four
images are taken and then combined to provide one, to realize
shake-free result (camera will decide automatically according to the
shooting scenes).
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Make broadcast quality movies
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The FinePix HS20 EXR isn't just a camera for shooting stills; it
also offers an impressive level of video functionality. By employing
the same Pixel Fusion technology as it does for still images, the
FinePix HS20 EXR delivers high sensitivity with low noise for movie
capture in low lighting conditions without the need to resort to
additional lighting. Now you can capture the mood of sunsets,
interiors and parties and even night safari scenes in both still and
movie form.
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This camera can captures 1920 x 1080p footage at 30 frames per
second. Versatility is further increased thanks to the High Speed
Movie options, which include 320 x 112 pixel capture at an
incredible 320 frames per second or 640 x 480 pixel capture at an
impressive 80 frames per second. With features like this, even the
fastest moving subjects can be captured and watched in super-slow
motion.
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Lastly, this camera can save the footage using the H.264 (MOV) Full
HD format with stereo sound. The mainstay of broadcasting and
Blu-Ray technologies, the H.264 (MOV) format produces file sizes
that are smaller and easier to handle than AVI format, plus they're
compatible with many applications and websites, making it simple for
you to share video content via sites such as YouTube.
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And the improvements don't stop there...
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Further enhancements have been made over the HS10 to enhance the
user experience and make the FinePix HS20 EXR the perfect all in one
camera. These include an improved Motion Panorama mode for simple,
high quality 360° image capture, compatibility with the RR-80 remote
release, film simulation modes and the provision to accept high
capacity SDXC cards.
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Flash users will be pleased to hear that the HS20 EXR also offers
TTL flash metering and will be supported by two new compatible
flashguns; the bounce head EF-20 and EF-42, which also offers auto
zoom function.
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FinePix HS10 v HS20 key differences:
FinePix HS10 FinePix HS20
Resolution 10 megapixels 16 megapixels Dynamic range 400%
1600% Movie capture H.264 (MOV) High Speed Movie H.264 (MOV)
High Speed Movie Scene Recognition 6 scenes 27 scenes
Continuous shooting rate 10 fps at 10 megapixels 8 fps at 16
megapixels, 11 fps at 8 megapixels TTL flash No Yes
Remote release compatibility No Yes (RR-80) SDXC compatibility
No Yes, with UHS-1 Film simulation No Yes EXR processor No
Yes
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Fujifilm FinePix HS20 EXR key features:
All-new 16 megapixel EXR
CMOS sensor 30x optical zoom covering 24 - 720 mm (35 mm
equivalent) 3.0 inch LCD with 460,000 pixel and new Rich User
Interface using Vector fonts and graphics Advanced anti-blur
technology 1600% wide dynamic range Full resolution high
speed shooting at 8 fps, high speed movie capture at up to 320 fps
(320 x 112 pixels) Longer battery life (up to 350 frames, with
4-AA alkaline batteries) Electronic level function Raw file
format Full HD movie capture using H.264 (MOV) format New
EXR Auto mode featuring 27 scenes Colour fringing reduction and
corner sharpness improvement Film simulation modes Quick
start mode Motion Panorama 360 mode TTL flash control with
optional external flashes Lens hood included (excluding China
model) Photobook Assist function
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